NEEDLY Officially Launches in Watsons Malaysia

Kuala Lumpur, Malaysia – April 24, 2025 – Korea’s rising skincare brand NEEDLY is thrilled to announce its official launch in Watsons Malaysia. The brand's debut is celebrated at the highly anticipated Watsons K-Beauty Festa, held at the Mid Valley Exhibition Centre from April 24 to 27, 2025.

At the launch event, visitors enjoyed a lineup of freebies, giveaways, and exclusive e-vouchers, specially curated to mark Needly’s arrival in Malaysia. A vibrant gathering of top Malaysian beauty influencers who featured the brand's official launch on their platforms.

Known for its minimalist skincare philosophy and gentle yet effective formulations, NEEDLY has captured the hearts of beauty enthusiasts across Korea — and now aims to do the same in Malaysia. By partnering with Watsons, the leading health and beauty retailer with over 700 stores nationwide, Needly ensures strong visibility and accessibility for Malaysian consumers who are passionate about K-beauty trends.

Customers can now discover Needly’s best-selling products, including their famous toner pads, cleanser and moisturizers across selected Watsons stores and enjoy exclusive launch promotions.

For more information about Needly’s official launch in Malaysia follow NEEDLY on Instagram @needly_my .